Practical guides for cleaner URLs, smarter SEO, and a more thoughtful web. Find your next useful idea.
Explore the journal
5 articles
Editor's pickLearn how to check if a link is broken with a browser and HTTP status check, interpret 403 and 429 errors, and find a reliable replacement.
Use this pre-send checklist to check email URLs, inspect redirects, test mobile pages and login access, and verify links in a delivered test email.
Learn how to audit outbound links on a website, interpret status results, prioritize fixes, and record checks so your help center stays useful.
Learn how to find broken URLs, confirm 404s and redirect loops, repair internal links, clean stale sitemaps, and prioritize fixes before Google crawls.
Learn how to find broken URLs, prioritize 404s, fix internal links and redirect loops, and keep your sitemap accurate before Google crawls.