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3 articles

A Practical UTM Naming Convention for Marketing Teams

Use a practical UTM naming convention across channels. Get a reusable source, medium, and campaign template plus a simple team approval workflow.

Oct 28, 2026TidyURLs JournalRead article

UTM trackingcampaign tracking

A Practical UTM Naming Convention Template

Use this UTM naming convention template to standardize source, medium, campaign, content, and term values across email, paid social, and partner campaigns.

Oct 28, 2026TidyURLs JournalRead article

UTM trackingGoogle Analytics

A UTM Naming Convention Template for Small Teams

Use a consistent UTM naming convention template for source, medium, and campaign values, with channel examples and practical rules for small teams.

Oct 28, 2026TidyURLs JournalRead article